New Orleans Saints Coach Sean Payton said his National Football League team had a special operative who helped win the Super Bowl: sports agent Mike Ornstein. Payton said Ornstein helped arrange logistics such as game tickets and travel for players’ in-laws, minimizing crises. He also dreamed up irritations for the Saints’ opponent, the Indianapolis Colts, including strategically placing the Saints’ fleur-de-lis symbol around the Miami area. “There is a little bit of a propaganda battle to how we travel — the hotels we’re staying in, what the wives are getting, the flowers, the cameras, the billboards — and that’s one thing we felt like we needed to win prior to even playing the game,” Payton said in an interview today. “By the end of the week, the scene was the fleur-de-lis everywhere.
Source: bloomberg.com
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